For so many authors, writing can be a long, arduous, emotional roller coaster whose ultimate completion is celebrated as first a testament to our will….and then to our literary achievement. But after all the blood, sweat, and tears…is a book the only way to share your creative masterpiece?
Here are six different ways that authors can remix and reuse book content to produce new ways to share the same message.
Book Remix #1: Social Media Content
Successful authors need to have a distinct personal brand and a following of people who are interested in what what you have to say…that is what usually makes the difference between the authors who sell their books and…the authors who merely enjoy the writing process.
What better way to build a following than by gradually “leaking” great one-liners from your book as Tweets or Facebook status updates. You may even get a little bold and find a way to create a Facebook contest based on something related to your book. For example, if your book is about marriage-why not host a Facebook contest for best marriage proposal stories? You would have a lot of fun…and get a lot of attention from your target readers…
Depending on who you as, blogs count as social media too. So why not use the content of your book to get you started on that blog you have been wanting to write for so long? As long as you own the copyright, you are in the clear!
Not interested in getting on Twitter every day to promote your book? No problem! Hootsuite will allow you to schedule your messages in advance…you can schedule enough messages to be time-released over the next week, or even month, so it only looks like you’re attached to Twitter at the hip!
Book Remix #2: eBook
Digital Book World reports that e-book sales went up 40% last year…and surpassed the number of print book sales! This is probably one of the simplest ways to remix your book and release it back out onto the market.
Book Remix #3: Audiobook
Buy a $40 omnidirectional microphone and read your book with emphasis as you record it using your mic and free software like audacity. You can upload your recorded audiobook to Amazon’s ACX.com for sale at Amazon.com. ACX.com offers several tips on how to make a quality recording.
If you are not interested in recording the book yourself, ACX.com includes a platform where you can audition and hire professional actors to read your book. You can also use the platform to find a studio professional to take care of the technical part of preparing the recording for it’s audiobook debut.
Book Remix #4: Form a Mutually Beneficial Partnership
Think about your target audience and then think about what orgs and/or businesses target that audience. Make an offer to the company to have create a custom version for their cause that they can sell/give with their name on it. (And of course you expect funds in return…)
Book Remix #5: Build a Membership Site
Have people pay you a monthly fee to get more in depth information. Michael Hyatt’s Platform U is a GREAT example-www.platformuniversity.com.
Book Remix #6: Pitch it as a Movie or TV Show
It’s not as far fetched as it sounds. When was the last time you saw a TV show or movie that was NOT based on a book?! Just Google the term and you’ll be amazed by the number of resources! Steve Harrison is a name to follow.
Can you think of another way that authors can remix their book content and reach more people?