Turn Your Talk Show into a Book

If you have a radio show, a TV show, a YouTube video series, a podcast series or an online radio talk show, you can turn your show into a book. The best example of this is Steve Harvey’s bestselling title “Think Like a Man, Act Like a Lady.”

His book is based on a popular relationship advice segment from his morning talk show, and you can use the same strategy to turn the message you are already broadcasting into a book that each of your audience members can enjoy and talk about with their friends who haven’t heard your message yet.

There was a lot of time, effort and networking that went into making Steve Harvey’s book as successful as it has been, so of course I cannot guarantee that you will have the same kind of success that his book experienced. Nor do I claim to have worked with him on his book. However, I have worked on enough books to know how to remix the content you have-a talk show-into the content you want-a book. So if you keep reading, you will learn how to do it too.

The Unique Advantages You Have Over Other Aspiring-Authors

  • Message-You already have experience with articulating your message in a way that connects with your target audience. This can be difficult for most first-time authors to develop.
  • Audience-You don’t have to work as hard as other authors to find the people who are most likely to buy your book, and you don’t have to guess how they will respond to your book. In fact, you can take advantage of your access to your target readers by inviting them to give you feedback on your book while you write the early drafts of your book. Your talk show audience members will be much more excited about promoting your book to their family members and friends if they have a chance to participate in creating the book by giving feedback.
  • Platform-Whether your talk show is broadcast over the radio, television, online radio, YouTube, a podcast channel or simply via your website, you already have a platform you are using to connect with the people who will buy your book. Successful authors need a great book, a solid platform and an effective marketing plan, and having a platform that you simply need to tweak so you can integrate your book is a huge asset and advantage over most first-time authors. It also helps that people who read your book and have never been an audience for your talk show have a new way to learn about your show, and the book gives your active audience members a tangible product to share with their family members and friends who don’t know you yet.
  • Distribution-Distribution is all about getting your book into the hands of your readers, and your talk show is a great medium for quickly getting your book into the hands of readers without losing a lot of money to a middle-man distributor.

How to Turn Your Favorite Episode/Series into a Book

The most effective way to turn your favorite episode/series into a book is to:

  1. Use the free Quick Start Guide to Writing and Publishing Your Book to help you plan the impact you want to make with your book both with the people who already know you and for those who will learn about you after you publish your book. After you finish the guide you will receive a customize checklist to guide you through the writing and publishing process and a list of resources that will help you reach your goals. If you prefer one-on-one guidance, you can schedule a no cost, no obligation consultation with me so I can help you get started.
  2. Transcribe your episode/series into a written text.
  3. Use your episode titles or key themes as chapter titles, and reorganize the rest of the transcription into chapters.
  4. Have your new book go through at least one round of self-editing and three rounds of editing by someone else who is ideally a professional.
  5. Get feedback from a few interested audience members to make sure that your message meets their needs.
  6. Prepare your platform by starting to talk about the book to your readers and building or updating your website so that it highlights your new book.
  7. Produce your files for your print book using the steps featured in your custom checklist. If you want to release your book as an e-book or an audiobook, this is the time to produce those files too.
  8. Publish your book using the steps highlighted in your customized checklist.
  9. Promote your book and your talk show as key parts of your platform.
  10. Stay alert for opportunities to write more books.

How to Turn Your Next Season into a Book

If you have a specific book topic in mind that is not covered by any of your earlier episodes, or you are just starting your talk show, you have a unique opportunity to plan your show topics in a way that will make it easy for you to dictate your book.

The effective way to turn your next season into a book is to:

  1. Book a no cost, no obligation consultation with me so I can  talk you through the process and introduce you to the Book Blueprint service. This service will give you a competitive outline for your book that includes discussion questions you can feature in your upcoming talk shows so that your shows can be transcribed and edited into a book using the same steps described above. The Book Blueprint also provides custom strategies for integrating your book into your platform and for promotion your book, your talk show, and your platform.
  2. Use the discussion questions from your Book Blueprint as part of your talk show discussions for the next season.
  3. Transcribe your episode/series into a written text, or hire me as your ghostwriter so I can manage the transcription, editing and rewriting for you.
  4. Use the outline I provided in your Book Blueprint to organize your information into chapters….unless I am your ghostwriter and I am doing this for you.
  5. Have your new book go through at least one round of self-editing and three rounds of editing by someone else who is ideally a professional…unless you are using my ghostwriting services and I am doing this for you.
  6. Get feedback from a few interested audience members to make sure that your message meets their needs.
  7. Prepare your platform by starting to talk about the book to your readers and building or updating your website so that it highlights your new book.
  8. Produce your files for your print book using the steps featured in your custom checklist that is included with your Book Blueprint. If you want to release your book as an e-book or an audiobook, this is the time to produce those files too.
  9. Publish your book using the steps highlighted in your customized checklist.
  10. Promote your book and your talk show as key parts of your platform and stay alert for opportunities to write more books.

Final Thoughts

Your book can be a great tool for promoting your show, and your show can be a great tool for promoting your book. Steve Harvey knew this, and this part of the reason his book became so popular so quickly. Even if he self-published his book, he still would have had great sales because his platform already had a wide reach.

Don’t miss the opportunity to expand the reach of your platform with a book because it is finally an asset that can monetize your show 24/7 without you having to say another word when you use it effectively.

Danielle Fetherson

Danielle helps aspiring authors become published authors. She believes that everyone has at least one book on the inside of them that can make a positive impact on someone else's life. If you have been thinking about writing a book, learn how to start your book today with the free resources at DanielleFetherson.com.

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